Hey Buddy, Can You Give Me 37 s of Your Time? Extension of the Pique Technique to a Non-monetary Solicitation and Test of Justification for Compliance
Abstract
We examined the pique technique with a new form of solicitation. Passersby in the street were asked to participate in a short survey. Participants were asked if they had a little time to spare to answer a survey (control) or asked if they had 37 s to participate (pique). Results showed that the pique increased compliance. Participants who accepted were asked the reason for their compliance. It was found that the number of no reason explanations (i.e., “I don’t know”) increased in the pique condition, supporting the assumption that the pique disrupts the script of refusal.